RESEARCH .
RESEARCH .
DESIGN .
DESIGN .
STRATEGY
STRATEGY
Hidden Dangers
Hidden Dangers
Hidden Dangers
EDUCATING UNDERSERVED YOUTH WITH WASH (WATER, SANITATION AND HYGIENE) PRACTICES.
EDUCATING UNDERSERVED YOUTH WITH WASH (WATER, SANITATION AND HYGIENE) PRACTICES.
EDUCATING UNDERSERVED YOUTH WITH WASH (WATER, SANITATION AND HYGIENE) PRACTICES.
Duration
Duration
Ongoing Since (September 2024)
Ongoing Since (September 2024)
Industry
Public Sector
Public Sector
Client
Liberian Youth Parliament for Water,
Liberian Youth Parliament for Water,
Village Water, Germs Journey
Village Water, Germs Journey
my role
User Researcher
Service Designer
Team
Team
User Researchers, Service Designers, Innovation Manager, UX designer
User Researchers, Service Designers, Innovation Manager, UX designer

Context
Context
Context
Liberia’s inadequate infrastructure leaves nearly 90% of the population without access to safe water and sanitation. The challenges in hygiene are exacerbated by poverty, lack of political commitment, poor coordination and community participation, inadequate gender inclusion, insufficient data, and unhealthy behaviours. For school-going children, the lack of WASH facilities in schools and poor hygienic practices leads to a high incidence of illness and missed days of learning contributing to a high drop-out rate.
Liberia went through 10 years of civil crises so most of people lack education and also a lack of awareness on practices and actions needed to exacerbate the effects of climate change.
Liberia’s inadequate infrastructure leaves nearly 90% of the population without access to safe water and sanitation. The challenges in hygiene are exacerbated by poverty, lack of political commitment, poor coordination and community participation, inadequate gender inclusion, insufficient data, and unhealthy behaviours. For school-going children, the lack of WASH facilities in schools and poor hygienic practices leads to a high incidence of illness and missed days of learning contributing to a high drop-out rate.
Liberia went through 10 years of civil crises so most of people lack education and also a lack of awareness on practices and actions needed to exacerbate the effects of climate change.
Liberia’s inadequate infrastructure leaves nearly 90% of the population without access to safe water and sanitation. The challenges in hygiene are exacerbated by poverty, lack of political commitment, poor coordination and community participation, inadequate gender inclusion, insufficient data, and unhealthy behaviours. For school-going children, the lack of WASH facilities in schools and poor hygienic practices leads to a high incidence of illness and missed days of learning contributing to a high drop-out rate.
Liberia went through 10 years of civil crises so most of people lack education and also a lack of awareness on practices and actions needed to exacerbate the effects of climate change.
Challenge
Challenge
Challenge
A request from Liberian Youth Parliament for Water (LRYPW):
“How can we engage and educate young people to better understand the importance of water, sanitation and practicing good hygiene?”
The design challenge was to create educational material that supports LRYPW to engage young people in understanding the importance of better hygiene practices and the role of clean water for health.
A request from Liberian Youth Parliament for Water (LRYPW):
“How can we engage and educate young people to better understand the importance of water, sanitation and practicing good hygiene?”
The design challenge was to create educational material that supports LRYPW to engage young people in understanding the importance of better hygiene practices and the role of clean water for health.
A request from Liberian Youth Parliament for Water (LRYPW):
“How can we engage and educate young people to better understand the importance of water, sanitation and practicing good hygiene?”
The design challenge was to create educational material that supports LRYPW to engage young people in understanding the importance of better hygiene practices and the role of clean water for health.
Impact
Impact
Impact
The project is still ongoing so the impact will be measured later. Scroll to the end to see the potential impact we are aiming to achieve.
The project is still ongoing so the impact will be measured later. Scroll to the end to see the potential impact we are aiming to achieve.
The project is still ongoing so the impact will be measured later. Scroll to the end to see the potential impact we are aiming to achieve.

Project Overview
Project Overview
Project Overview
My Contribution
My Contribution
My Contribution
I lead the Design Research and Service Design by involving multidisciplinory team and stakeholders in the process. I am currently creating prototype kit and test cases for 1st pilot testing with real users in the school across Zambia and Mozambique in Africa and Pakistan.
I lead the Design Research and Service Design by involving multidisciplinory team and stakeholders in the process. I am currently creating prototype kit and test cases for 1st pilot testing with real users in the school across Zambia and Mozambique in Africa and Pakistan.
I lead the Design Research and Service Design by involving multidisciplinory team and stakeholders in the process. I am currently creating prototype kit and test cases for 1st pilot testing with real users in the school across Zambia and Mozambique in Africa and Pakistan.
Process Overview
Process Overview
Process Overview

Approach
Approach
Approach
Understanding the System
Understanding the System
Understanding the System
Research data was gathered by analysing news reports, data analysis provided by LYPW, and social media research to understand the system around hygiene and sanitation, social- cultural fit and engagement initiatives for the youth of Liberia.
We did not have direct access to the users so we conducted multiple Interviews with partner stakeholders, schools facilities and teachers to uncover the gaps in our knowledge and enrich the understanding about the problem.
Research data was gathered by analysing news reports, data analysis provided by LYPW, and social media research to understand the system around hygiene and sanitation, social- cultural fit and engagement initiatives for the youth of Liberia.
We did not have direct access to the users so we conducted multiple Interviews with partner stakeholders, schools facilities and teachers to uncover the gaps in our knowledge and enrich the understanding about the problem.
Research data was gathered by analysing news reports, data analysis provided by LYPW, and social media research to understand the system around hygiene and sanitation, social- cultural fit and engagement initiatives for the youth of Liberia.
We did not have direct access to the users so we conducted multiple Interviews with partner stakeholders, schools facilities and teachers to uncover the gaps in our knowledge and enrich the understanding about the problem.

WHO ARE THE PEOPLE INVOLVED IN THE ECOSYSTEM?
WHO ARE THE PEOPLE INVOLVED IN THE ECOSYSTEM?
We mapped the stakeholder ecosystem to understand all the actors involved in the system and their relation with each other.
We mapped the stakeholder ecosystem to understand all the actors involved in the system and their relation with each other.


STUDENT HYGIENE JOURNEY MAPPING
STUDENT HYGIENE JOURNEY MAPPING
STUDENT HYGIENE JOURNEY MAPPING
We mapped student's current journey by involving the stakeholder partners to understand where the gap in education lies and what are the challenges student face.
We mapped student's current journey by involving the stakeholder partners to understand where the gap in education lies and what are the challenges student face.
We mapped student's current journey by involving the stakeholder partners to understand where the gap in education lies and what are the challenges student face.

HYPOTHESIS FOR CHANGE
HYPOTHESIS FOR CHANGE

Opportunity
Opportunity

Experts
Dr Clare Stovell
Inspiring Dads
NCT
12 Parents
9 Birth mothers
2 Non-birth parents
1 Expecting mother
Inclusive approach
Heterosexual
Homosexual
Different family structures
Parental Journey
2-3 year olds
During pregnancy
Newborn
Experts
Dr Clare Stovell
Inspiring Dads
NCT
12 Parents
9 Birth mothers
2 Non-birth parents
1 Expecting mother
Inclusive approach
Heterosexual
Homosexual
Different family structures
Parental Journey
2-3 year olds
During pregnancy
Newborn
Design Concept
Design Concept
Design Concept
Design Decisions


Design Decisions
Design Decisions

Feasibility & Usability
Feasibility & Usability
Feasibility & Usability
Home printing:
The board and game elements are designed to be printed on standard A4 sheets and use a minimal amount of ink, making it easy for local NGOs or schools to produce and replace boards using standard office equipment.
Universal Components:
The game uses a standard 1-6 die and a printable die is supplied.
Colour-code logic:
The board uses a "Stop/Go" color logic (Red = Bad/Germs, Blue = Good/Wash). This is a universal visual language that children pick up instantly.
Home printing:
The board and game elements are designed to be printed on standard A4 sheets and use a minimal amount of ink, making it easy for local NGOs or schools to produce and replace boards using standard office equipment.
Universal Components:
The game uses a standard 1-6 die and a printable die is supplied.
Colour-code logic:
The board uses a "Stop/Go" color logic (Red = Bad/Germs, Blue = Good/Wash). This is a universal visual language that children pick up instantly.
Home printing:
The board and game elements are designed to be printed on standard A4 sheets and use a minimal amount of ink, making it easy for local NGOs or schools to produce and replace boards using standard office equipment.
Universal Components:
The game uses a standard 1-6 die and a printable die is supplied.
Colour-code logic:
The board uses a "Stop/Go" color logic (Red = Bad/Germs, Blue = Good/Wash). This is a universal visual language that children pick up instantly.

MVP TESTING
MVP TESTING
MVP TESTING


Chat over a cup of tea?
© 2025 ARYA ANKALE.
London, GMT+ 0:00
Chat over a cup of tea?
© 2025 ARYA ANKALE.
London, GMT+ 0:00
Chat over a cup of tea?
© 2025 ARYA ANKALE.
London, GMT+ 0:00

